Paul Revere once warned us that the British were coming. Some two hundred years later I post here today to alert you that they’re here… and they’ve come to save our style.
This fall marked the opening of Topshop Chicago, one of only two locations in the US (the other is New York). Cheesy analogies aside, this is great news. Located just blocks away from Northwestern’s downtown campus (830 North Michigan Ave, next to Water Tower Place), Topshop brings the best of British style to our shores—and at a decent price.
For those of you unfamiliar with the fashion retailer, think of it as the missing piece of the puzzle. Topshop brings a new perspective to the US market: something you can’t find at Urban Outfitters or American Apparel. Its Oxford Street location in London holds the title of “world’s largest fashion store,” and even features a salon and cupcake shop. Although the Chicago location can’t promise cupcakes, it is this prominence that makes Topshop something to watch. Attracting high-profile collaborations (most famously with Kate Moss) and refreshing its inventory often, Topshop never leaves you with a dull moment. (Having managed to visit Topshop every day of my internship this summer, I can give you my word on that one.)
Even more exciting is the “Chicago Preview.” As the newest US location, Topshop Chicago features selected styles before they hit the shelves in New York. Additionally, Topshop carries a line of Chicago-themed looks available only at the Michigan Avenue location. Paul Revere jokes aside, here’s hoping this marks the beginning of a beautiful friendship.